IntheBrownandLevinson's"face"theory,thecoretheoryisa"threatfaceoftheact",thatis,discoursealwayscontainsvaryingdegreesofeachotherorthemselvesinthefaceoftheexistenceofmanybusinessEnglishletters"facesavingbehaviorofthedamagefactorinthreattotheotherside"becausethepartiesinthetransactionpriceoftransaction,transportation,claims,Insurance,andinevitablyontheotherrecommendations,opinions,requestsororders.Inordertoreducedamagetotheothersideofthecase,youcanuseavirtualmeans,tactfultone,moderateexpressionofopinions,demandsandsuggestions.Thankyou,