英语翻译
BRIEFINTRODUCATION
Haieristheworld'sfourthlargestwhitegoodsmanufacturerandistheofficialhomeappliancessponsoroftheBeijing2008OlympicGames.Asof2007,theHaierGrouphasestablishedatotalof64tradingcompanies(19locatedoverseas),29manufacturingplants(24overseas),8designcenters(5overseas)and16industrialparks(4overseas).onsistentwithHaier'spositionasaglobalbrand,thecompanyemploysover50,000peoplearoundtheworld.Inaddition,Haierboastsa58,800-strongsalesnetworkwhichlastyearaccountedforaglobalturnoverof118billionRMB(16.2billionUSD).
TheenterprisecultureofHaieristheenterpriseleader'sinnovativevaluewhichisidentifiedwiththecrewofHaier.ThekernelofHaiercultureisinnovation,whisisaculturesystemappearedandgraduallyshapedintwentyyearsofdevelopmentofHaier.Continuouslyinnovatinganddeveloping,Haiercultureisinstructedbyconceptinnovation,directedbystrategicinnovation,guaranteedbyorganizationalinnovation,illuminatedbytechnicalinnovation,andmotivatedbymarketinginnovation,accompanyingHaierbeingfromnonetoexisted,fromsmalltolarge,fromweaktostrong,anddebouchingfromChinatotheworld.
ThemostcharacteristicfeatureofHaiercultureisuniversalidentifyandpositiveparticipationofemployees.Currently,thetargetofHaieristocreateChineseworldwidefamoursbrand,andtowinhonorforthenation.ThistargetcombinethedevelopmentofHaierwithemployee'sindividualvalueperfectly,whowilladequatelyachieveindividualvalueandpursue,intheprocessofrealizingthelargeraimofturningHaierintoaworldwidefamoursbrand.