Abstract:Thefinancialmanagementtofundmanagementasthecenter,toenhancetheirfinancialmanagementisthesurvival,development.Thetotalfundingliquidityisthemostdynamicandanintegralpartoflife,itisabusinessday-to-dayproductionandmanagementactivitiesrelyonbasicsurvival,fluctuationsinoperatingconditionsofthefundsisdirectlyrelatedtotheoperationofthecompanyfunds,adirectimpactonefficiencyofenterprises.Mayinrecentyears,manycompanieslookattheprevalenceoftheproblemofinadequateliquidity,whichineconomiclifehavebecomethefocusofcontradictionsanddifficulties.Liquidityshortage,notonlyaffectthenormalproductionandoperationenterprises,andtheimpactoffinancialservices,affectingthemarket,runningtheentiresocio-economicimpactofmanychain.Keywords:fundsmanagement;liquidity;ashortageoffunds;