Haire'sgroupestablishedin1984,alreadydevelopedintoineverywhereenjoysahigherfinereputationthelarge-scaleinternationalizationenterprisegroup.Theproductdevelopedfrom1984solerefrigeratortohasthewhiteelectricalappliances,theblackelectricalappliances,thecream-coloredelectricalappliances86bigclassesofmorethan13,000specificationsproductgroups,andexportedtheworldmorethan160countriesandthearea.In2002,Hairerisesintheglobalwhiteelectricalappliancescompetitiveabilitytoworldfifth.In2003HairebecomestheChinesefirstbrandby53billionYuanbrandsvalues.HairehasbecomeaChinesesignenterprise.Haire'ssuccessisnotaccidental,hedependsonisHaire'sspecial,theremarkablemanagementstrategyandthemanagementidea.