英语翻译
Everypersonuseshisownspecialwordstoshowhisideasandfeelings.Someoftheseexpressionsarecommonlyusedformanyyears.Othersarepopularforjustashorttime.OnesuchAmericanexpressionis“Where’sthebeef”.Itisusedwhensomethingisnotasgoodasitissaidtobe.Intheearly1980s,“Where’sthebeef”wasoneofthemostpopularexpressionsintheUnitedStates.Itseemedasifeveryonewasusingitatthattime.
Beef,ofcourse,isthemeatfromacow,andnofoodismorepopularinAmericathanahamburgermadefrombeef.Inthe1960s,abusinessmannamedRayKrochbeganbuildingsmallrestaurantsthatsoldhamburgersatalowprice.Krochcalledhisrestaurant“McDonald’s”.RayKrochbecameoneoftherichestbusinessmeninAmerica.
Otherbusinesspeoplesawhissuccess.Someofthemopenedtheirownhamburgerrestaurants.Onecompanycalled“Wendy’s”saiditshamburgerswerebiggerthanthosesoldbyMcDonald’soranyoneelse.TheWendy’scompanybegantousetheexpression“Where’sthebeef”tomakepeopleknowthatWendy’shamburgerswerethebiggest.TheWendy’stelevisionadvertisementshowedthreeoldwomeneatinghamburgers.Thebreadthatcoveredthemeatwasverybig,butinsidetherewasonlyabitofmeat.Oneofthewomensaidshewouldnoteatahamburgerwithsuchalittlepieceofbeef.“Where’sthebeef?”sheshoutedinafunnyway.TheadvertisementforWendy’shamburgerrestaurantswasasuccess.Aswesaid,itseemedeveryonebeganusingtheexpression“Where’sthebeef?“